Elgin/Lord Elgin Advertisements

Vintage Elgin Watch Discussion Forum
Message
Author
User avatar
indyago
Posts: 1385
Joined: Mon Nov 21, 2011 11:59 am

Elgin/Lord Elgin Advertisements

#1 Post by indyago » Mon Feb 13, 2012 7:34 am

Image
Rob

"Tomorrow hopes we have learned something from yesterday." (John Wayne)

User avatar
GeneJockey
Posts: 2198
Joined: Sat Feb 11, 2012 1:12 pm
Location: San Francisco Peninsula

Re: Elgin/Lord Elgin Advertisements

#2 Post by GeneJockey » Mon Feb 13, 2012 8:28 am

indyago wrote:Image
Great idea, Rob! I have some I've been meaning to scan, plus that binder of sales flyers for jewelers from the 50s on how to sell 'the ELGIN line'.

Gotta wait for a dry day, though. Don't want to get 60 year old ads wet, taking them to work!
http://gjselgins.blogspot.com/

Don't take life so serious, son. It ain't nohow permanent. - Pogo

User avatar
indyago
Posts: 1385
Joined: Mon Nov 21, 2011 11:59 am

Re: Elgin/Lord Elgin Advertisements

#3 Post by indyago » Mon Feb 13, 2012 11:37 am

Doug,

I am going to have a look through some old magazines and see what else I might have. I thought this might be a good way to start a resource that could someday be put in the form of a model listing, akin to what Dave did with the Hamiltons. We will see what response and resources there are out there..........
Rob

"Tomorrow hopes we have learned something from yesterday." (John Wayne)

441victor
Posts: 1011
Joined: Mon Feb 13, 2012 6:56 pm
Location: Orlando, FL

Re: Elgin/Lord Elgin Advertisements

#4 Post by 441victor » Tue Apr 16, 2013 3:04 pm

This is the first post in the Elgin forum which Rob posted on Feb of 2012. I asked Mark to make it a sticky bring it back to the front of the forum so the community can contribute their ads to the research on Elgin watches. Here are clips of the magazine ads I have found over the last year.

Elgin Ads 1940’s

May 1940
Image

Nov 1940
Image

Dec 1941
Image

Dec 1941
Image

May 1947
Image

Dec 1947
Image

May 1948
Image
Last edited by 441victor on Tue Apr 16, 2013 3:11 pm, edited 1 time in total.

441victor
Posts: 1011
Joined: Mon Feb 13, 2012 6:56 pm
Location: Orlando, FL

Re: Elgin/Lord Elgin Advertisements

#5 Post by 441victor » Tue Apr 16, 2013 3:07 pm

Elgin Ads 1950

Feb 1950
Image

Feb 1950
Image

Mar 1950
Image

Apr 1950
Image

Oct 1950
Image

Oct 1950
Image
Last edited by 441victor on Tue Apr 16, 2013 3:09 pm, edited 1 time in total.

441victor
Posts: 1011
Joined: Mon Feb 13, 2012 6:56 pm
Location: Orlando, FL

Re: Elgin/Lord Elgin Advertisements

#6 Post by 441victor » Tue Apr 16, 2013 3:09 pm

Elgin Ads 1951

Aug 1951
Image

Sep 1951
Image

Sep 1951
Image

Nov 1951
Image

Nov 1951
Image

Dec 1951
Image

Dec 1951
Image

441victor
Posts: 1011
Joined: Mon Feb 13, 2012 6:56 pm
Location: Orlando, FL

Re: Elgin/Lord Elgin Advertisements

#7 Post by 441victor » Tue Apr 16, 2013 3:14 pm

Elgin Ads 1952

Mar 1952
Image

Mar 1952
Image

May 1952
Image

Jun 1952
Image

Sep 1952
Image

Oct 1952
Image

Oct 1952
Image

Nov 1952
Image

User avatar
afire
Posts: 1511
Joined: Thu Mar 22, 2012 7:08 am

Re: Elgin/Lord Elgin Advertisements

#8 Post by afire » Tue Apr 16, 2013 6:45 pm

Based on ads from the era, it seems like nobody wore any color of watch strap other than tan and brown from the mid 30's to mid 50's.
Real men wear small watches.

Magpie
Posts: 1177
Joined: Tue Jun 26, 2012 8:53 am

Re: Elgin/Lord Elgin Advertisements

#9 Post by Magpie » Sun Aug 18, 2013 2:00 pm

Image

Saturday Evening Post, May 1928

Image

Saturday Evening Post, June 1928

Image

Molyneux, Boulanger, Lanvin
Saturday Evening Post, October 1928


Image

Lucien Lelong
Hearst's International Cosmopolitan, May 1929


Image

Callot Soeurs
Hearst's International Cosmopolitan, June 1929

Image

Callot Soeurs
Saturday Evening Post, October 1929

Image

Lucien Lelong
Saturday Evening Post, November 1929

Image

Diplomat
1929


Image

Lucien Lelong
Saturday Evening Post, March 1930


Image

Saturday Evening Post, June 1930


Image

Saturday Evening Post, December 1942

grumpyguy
Posts: 1883
Joined: Wed Dec 11, 2013 12:19 pm
Location: Cincinnati
Contact:

Re: Elgin/Lord Elgin Advertisements

#10 Post by grumpyguy » Mon Jan 27, 2014 7:59 pm

Apparently, the 760/761 automatic line was called Thin-Thin. Worst name ever for a watch! I'm never going to call my 30 jewel 760 Lord Elgin the Thin-Thin :lol: The ad is from 1961

Image

Here's another one from 1961 advertising a Lord Elgin with the 760 automatic. Prices started at $100 and the highest end case was 10K.

Image
See my watches here: http://grumpyguyinc.com

Post Reply

Who is online

Users browsing this forum: No registered users and 5 guests